Archivi tag: leweb

WordPress and Democracy: interview with Matt Mullenweg

A few days ago in Paris I had a nice chat with Matt Mullenweg – founding developer of WordPress – about the popular open-source blogging software and its future developments, as well as the way in which WP helps democracy along with anything else that enabes open communications, transparency and publishing.

There was also time to point out that Rambo is blogging on WordPress and that the partneship with Microsoft won’t eventually lead to any acquisition.

And when at end I asked him “if you had to start developing today, on what would you like to work?”, Matt answered “On e-mail, which I think is still really painful”, adding that what Facebook is doing goes in the right direction.

So let’s just hope that he really will, one day or another.


Interview with MG Siegler (Techcrunch) on journalism, professional blogging and Wikileaks disruptive effects

While in Paris for LeWeb, I had the chance to interview MG Siegler, who is a writer for the technology blog Techcrunch where he covers the web, mobile, social, big companies, small companies and much more.

The audio interview is divided into two parts: in the first one, he talks about his job as a hitech blogger at Techcrunch and how challenging is to create meaningful contents in the real-time web era.

In the second part I ask him what he thinks about Wikileaks and the way big players like Amazon or PayPal got rid of Julian Assange’s web site, rising a simple but vital question:

Who does really own (and so control) the Internet?


Gary Vaynerchuk about social media engagement: “Italy’s a big question mark”

gary_vaynerchuckGary Vaynerchuck is pure Energy. When you hear him speaking and rocking on the stage of LeWeb, you really start believing that everything is possible, that a real and deep change in the relationship among people and companies through social media is taking place right now.

That there is light, so to say, at the end of the “corporate communication tunnel”.

I had the chance to ask him some questions while he was giving his talk:

and then again at end of it during a short audio interview.


He told me that:

– not every company should engage with social media;
– There is light at the end of the tunnel but it’s going to take time to reach it;
– Virtual currency is going to be the next big trend;
– The most important site in the Internet right now is, because when you use it you can see the communications, so its ok for you to reach out and engage with the people out there;
– The ROI of your mother can’t be measurable (couldn’t help to ask it him again ;-))

and last but not least that:

Italy is a shocking country. More surprising even than China. A big question mark under lack of acceptance of this technology and this movement. Italy is a tough one, where something in culture is really pushing back an where the only way to break through is not being apologetic and push, push push.

Interview with Mike Kerns, VP Yahoo! (#leweb)

Mike_KernsMike Kerns is Vice President, Social, Games & Personalization at Yahoo!. He is “responsible for developing experiences that drive richer personalization, support meaningful social engagement, and create new social advertising solutions, across the entire Yahoo! network of sites”. He is also the co-founder and CEO of Citizen Sports, maker of social and sports-related applications found on the Facebook, Android and iPhone platforms, acquired fromYahoo! in 2010.

During our short chat, we discussed about the opportunities for Yahoo! in social media environment and  I learned that:

– Yahoo! uses the informations about the users it gathers from third party sites like Facebook and Twitter to better personalize their experience on its network;

– the big trend of social media in 2011 will be location. As he told me, “in social media what is important is your identity (who you are), your reletionships (who are your friends), your interests (what do you care about) and now increasingly your location (where you are);

–  Facebook Places will be successful but there’s room also for the other services. For Yahoo! the opporunity is about providing meaning around users’ location;

– next phase in competition with other players like Google will lead the company to invest in personalizing the user’s media consumption experience.

This and more you will find in the following seven minute podcast

Interview with Anina (#leweb)

aninaWhile here in Paris, I was invited by the very kind Renee Blodgett to a lunch arranged by Pearltrees. There I met and interviewed, among others, the very smart and beautiful Anina.

As you can read on her blog, “Anina is an international model with a passion for technology who has just been awarded by the Chinese government the “oscar” for China’s number one Top Foreign Model. She is a 3 year Nokia Champion, and the founder of the 360Fashion Network”, a “network of high level fashion professionals using the latest web 2.0 and mobile technology to market their brands”.

What I like the most of Anina is that she works hard to encourage all women to embrace technology, in order to give them a chance to compete in the new digital markets.

She is now running a brand new project, “Anina dress up”, meant to work on every kind of mobile phone, smart and not. During our short interview, she explains why and how.

Enjoy the podcast



Il futuro dei motori di ricerca secondo Marissa Mayer (Google)

Di seguito l’intervista con Marissa Mayer, Search Products & User Experience di Google, pubblicata il 12 marzo 2009 su Nova24 – IlSole24Ore.

Immaginate un futuro nel quale fare ricerche on line diventerà un gesto naturale come parlare o scrivere. In cui i motori di ricerca saranno agilmente accessibili dai dispositivi più diversi, comprenderanno le vostre domande dirette e persino la vostra voce; accetteranno come termini da ricercare non solo parole chiave, ma anche immagini nude e crude.

Non è fantascienza. Si tratta, al contrario, dell’affascinante scenario delineato da Marissa Mayer, vicepresidente Search Products & User Experience di Google, che durante un breve incontro a Parigi ha condiviso con noi le sue previsioni sul futuro dei motori di ricerca dieci anni da ora.

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Per Doc Searls: “Il futuro dei mercati è nelle relazioni”

Di seguito, l’intervista con Doc Searls pubblicata il 24 gennaio 2008 su NOVA, inserto del IlSole24Ore.

Il sorriso contagioso, lo sguardo bonario, la battuta pronta. Doc Searls, senior editor del Linux Journal e blogger storico, a prima vista non sembra essere un rivoluzionario. Le apparenze, tuttavia, ingannano:

nel 1999 fu lui, assieme a David Weinberger, Christopher Locke e Rick Levine, ad assestare un duro colpo al modo tradizionale di intendere i mercati economici. Il fendente aveva il nome e la forma del Cluetrain Manifesto, un testo “eretico” e provocatorio fin nella scelta di articolare i concetti in “95 tesi”. Un richiamo evidente a Lutero, ma anche e soprattutto l’analisi puntuale dei profondi cambiamenti che l’avvento di internet e dell’e-commerce stavano generando (e avrebbero generato) nei mercati planetari.

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